We are exploring different ways you can do to improve on your page ranking on search engines like Google, Bing and Yahoo. Follow us on Twitter @EvolutionPoint to get more tips on search engine optimization (SEO) and search engine marketing (SEM).
When you look around the web, you will find a lot of tips for optimizing your website for search rankings. Like many things in this world, anyone can do many things without paying a professional to do them. Here are some search optimization tips that you can potentially do to improve the page ranking of your website.
Tip #10 – Search Engine Friendly Navigation
Having Search Engine Friendly Navigation basically means creating a structure that search engines can follow. A major culprit in search engines not being able to find a website is due to the links being images instead of text. So make sure you address this and all links and buttons are text-based. CSS3 can achieve the same effects that Photoshop can, which has contributed a lot in terms of modernizing the web and speeding up load times. Wherever possible, try to avoid the use of JavaScript, as search engines find it difficult to understand and may result in crawling issues. With the push towards mobile devices supporting the web, using advanced scripting languages on your website won’t fly so well, either.