30-second summary: Google Analytics is an important web analytics tool from Google used in digital marketing. Many digital marketers and website owners use it to…
30-second summary: Heatmaps represent user engagement data on your web page in a graphical form. They were introduced by Cormac Kinney, the software maker, to…
Posted by Joyce.Obility In the B2B space, it’s important to be realistic about who your competitors are. Keeping that rule in mind, in our last…
30-second summary: A marketing strategy that focuses on a unique target market is called a niche-hub strategy. Create a niche website and document its progress.…
Posted by morgan.mcmurray You’re tired of hearing it and I’m tired of saying it, but 2020 really has been a year like no other. SEOs…
Time to reflect on what will hopefully be the craziest year any of us will have to face. One of the predictions was that ad…
Posted by Dr-Pete On December 3rd, Google announced that they were rolling out the latest Core Update. Initially, the bulk of the impact seemed to…
Posted by clschwartz It goes without saying that 2020 has been a wild ride. If you’re like me, you’ve missed some exciting news or even…
30-second summary: Link building still plays a prominent role in SERP ranking, even in 2020. Crowd marketing is a technique that is based on building…
Posted by timaj100 We are living in a fast-moving time with new technology, ever-evolving social and political landscapes, and a pandemic on top of that.…